PPG has entered into a strategic partnership with SARO/Siccardi, Italy’s largest distributor of powder coatings, to expand its market presence and improve customer access to its innovative powder coating solutions.
Boosting Growth and Customer Support
“This collaboration with SARO/Siccardi, a respected and customer-focused market leader, will drive significant growth for PPG in Italy,” said Gianfranco Corvi, PPG Market Manager for Industrial Coatings in Italy. Combining PPG’s advanced powder coating technologies with SARO/Siccardi’s extensive distribution network will enhance customer experiences, ensuring efficient product access and tailored technical support.
PPG and SARO/Siccardi will work together to understand and meet customers’ needs through personalized solutions, competitive pricing, and streamlined logistics. Access to PPG’s Italian warehouses and production facilities will further improve response times and service quality.
Sustainability at the Core
Powder coatings are a cornerstone of PPG’s sustainable manufacturing initiatives. These coatings are solvent-free, minimizing volatile organic compound (VOC) emissions, and their overspray can be reclaimed, reducing waste. PPG aims to have 50% of its sales come from sustainable products and processes by 2030.
Growing Demand and Strategic Investments
Since 2019, PPG has invested in R&D, global production capacity, and strategic partnerships to support the increasing demand for environmentally friendly coatings. This partnership is part of PPG’s ongoing efforts to meet market demands while advancing sustainability.
About SARO/Siccardi
Founded in 1975, SARO/Siccardi has grown to become Italy’s leading distributor of powder coatings, renowned for high-quality products and exceptional service.
