Interface Expands Rubber Flooring Portfolio with noravant™
Interface, Inc., the global leader in flooring and sustainability, introduces noravant™, a groundbreaking PVC-free resilient flooring solution. Designed to combine high performance, bold design flexibility, and a low carbon footprint, noravant represents a new era in rubber flooring. The first product in the platform, noravant timber, offers the industry’s first woodgrain design in rubber flooring and is now available in the Americas and select EMEA markets. This launch strengthens Interface’s rubber portfolio, which already includes noraplan®, norament®, and noravant.
With advanced technology driving its design possibilities, noravant allows designers to specify rubber in a wider variety of high-performing environments—from patient rooms and classrooms to waiting areas, corridors, and other demanding spaces.
Key Benefits of noravant
- PVC-Free: Offers the PVC-free resilient option that customers increasingly demand.
- Design Flexibility: Expands design possibilities within the rubber flooring category.
- High Performance: Provides easy maintenance along with superior resistance to chemicals, stains, and wear.
- Longevity: Features a service life of up to 35 years, ensuring durability over time.
- Low Carbon Footprint: Supports sustainability goals by reducing environmental impact.
Rubber, Reimagined
noravant is the result of extensive research and development, focused on pushing the limits of what rubber flooring can achieve. Its innovative multi-layered construction delivers the performance benefits traditionally associated with nora rubber flooring while offering greater design freedom and enhanced sustainability.
The platform also features ShieldForm™, a proprietary surface technology that ensures best-in-class chemical and stain resistance, effortless cleaning, and long-term durability. “noravant is a major breakthrough in flooring—there’s now a PVC-free resilient product that combines superior performance with unmatched design flexibility, all while maintaining a low carbon footprint,” said Anne Marie Lisko, Vice President of Global Product Category Management at Interface. “Our R&D, manufacturing, product, and design teams have been working on this groundbreaking platform for quite some time, conducting extensive in-market tests to ensure it meets our quality and performance standards. Building on more than 70 years of expertise in the rubber category, noravant adds to our portfolio of hardworking rubber flooring solutions.”
First Woodgrain Design in Rubber
noravant timber introduces the first woodgrain design in rubber flooring, reflecting Interface’s commitment to design flexibility and innovation. The woodgrain aesthetic makes it ideal for high-traffic spaces that require both beauty and durability.
- Biophilic-inspired visuals help support occupant well-being across multiple industries.
- Features a timeless oak pattern paired with a versatile, foundational color palette designed for modern commercial spaces.
- Marks the initial release in the noravant platform, with additional styles planned to further expand design freedom.
Kelly Simcox, Head of Global Design at Interface, noted, “With noravant, we’re bringing disruptive design thinking and expertise in innovation to the rubber category. We’ve already elevated our nora portfolio using innovative chip blends and nuanced color to create marble- and terrazzo-inspired looks. noravant builds on this success and expands the creative potential of rubber even further. It’s a true design platform that empowers designers to create inspiring spaces—especially in healthcare, where high performance is essential.”
Enhanced Sustainability
Sustainability is central to noravant, which has one of the lowest carbon footprints in the rubber flooring category and supports Interface’s commitment to becoming carbon negative by 2040.
- Designed with a full life cycle approach, supporting the circular economy.
- Contains 10% post-industrial recycled content alongside bio-based materials.
- Can be recycled at Interface’s specialized facility in Germany and is included in the nora product take-back program.
- Expands Interface’s portfolio of PVC-free resilient offerings.
- Cradle to Cradle Certified® at the Silver level, highlighting its responsible design and manufacturing.
Performance Meets Design
noravant delivers exceptional performance without compromising style. The multi-layered construction enhances durability, chemical and stain resistance, and cleaning efficiency, making it suitable for demanding commercial and healthcare environments. Its PVC-free composition addresses growing customer demand for sustainable flooring solutions while maintaining the high-performance standards Interface is known for.
Versatility Across Spaces
With noravant, designers can now bring rubber flooring into more areas than ever before. Its durability and design flexibility make it a practical and aesthetic solution for a variety of settings:
- Healthcare facilities, including patient rooms, corridors, and waiting areas
- Educational institutions, from classrooms to common areas
- Office spaces seeking stylish, long-lasting flooring solutions
- Public areas where durability, easy maintenance, and design appeal are critical
A Platform for the Future
noravant represents a new design platform for Interface’s rubber portfolio. Its initial woodgrain style is just the beginning, with plans to expand into additional aesthetics that will offer even greater creative freedom. By combining sustainability, high performance, and innovative design, noravant allows designers to elevate spaces while adhering to environmental and operational goals.
Commitment to Innovation
Interface’s launch of noravant reflects the company’s decades-long commitment to innovation in rubber flooring. The platform combines R&D, advanced manufacturing techniques, and thoughtful design to meet the evolving needs of commercial and institutional spaces. This product underscores Interface’s mission to redefine resilient flooring with solutions that are not only functional and durable but also sustainable and visually inspiring.
Source Link: https://www.businesswire.com/
